PROJECT DESCRIPTION

For the Pitch Black Studios logo and branding, I wanted to create a visual identity that was both memorable and suggestive of the studio's focus on music recording. My approach centered around a custom-designed logo mark that combines the initials "P" and "B" from the studio's name.

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The logo itself is a stylized representation of the "P" and "B," formed by taking the "P" and flipping it backward to create a near-perfect circle sliced in half. This creates a unique and recognizable symbol. I then rounded the edges of this mark, subtly evoking the shape of a microphone. This roundedness also softens the overall look, creating a welcoming and approachable feel.

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To complement the rounded icon, I chose a slightly sharper typeface for the "Pitch Black Studios" wordmark. This typeface provides a subtle contrast to the icon, adding a touch of modernity without clashing with the softer, rounded forms.